New Zealand Marketing Association Launches New Code of Practice for Marketing Communications

The New Zealand Marketing Association launched a Code of Practice for Marketing Communications on 20 October 2026. The Code aims to serve as a standard for ethical marketing practice in New Zealand and a framework that ensures the accountability of these communications.

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• The Association set 20 October 2026 as the launch date for the Code.

  «The New Zealand Marketing Association is launching a Code of Practice for Marketing Communications today, 20 October 2026.»

  Campaign Brief NZ
• The framework ensures that marketing communications are legal, decent, honest, truthful, and socially responsible.

  «providing a framework to ensure that marketing communications are legal, decent, honest, truthful, and socially responsible.»

  Campaign Brief NZ
• The Code is designed to protect consumers and support fair competition.

  «It is designed to protect consumers, support fair»

  Campaign Brief NZ

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